Shop Gift Card Landing on TheBay. Shop our amazing collection of Gift Card Landing online and get free shipping on $99 orders in Canada. 2021, Hudson s Bay Company get on the list! sales. events. fashion news. Subscribe. Social pages Convenient and easy to use, the iconic Hudson s Bay Gift Card offers compelling shopping experiences at 90 Hudson s Bay locations nationally and online at thebay.com. Hudson s Bay is Canada s largest and most prominent department store, unsurpassed in its premier fashion, beauty, home and accessory designers and brands. Shop Hudson s Bay for handbags, women s and men s clothing and shoes, and housewares. Free shipping on orders over $99. Drive Effection s Neighborhood A wealth-seeking friend of mine asked if I thought buying a coffee franchise was a good idea. I said, No. My answer shocked him because he played the be your own boss drum. I didn t like the idea because the gateway into the Law of Effection was barricaded. Traditional sales and marketing involves increasing market share, which means selling as much of your product as you can to as many customers as possible. One-to-one marketing involves driving for share of customer, which means ensuring that each individual customer who buys your product buys more product, buys only your brand, and is happy using your product instead of another to solve his problem. The true, current value of any one customer is a function of the customer s future purchases, across all the product lines, brands, and services offered by you. Arrange the list so that you can see, at a glance, what the content is about so that you can plan your editorial calendar accordingly. You see it? Whether it s product development or messaging, it s our belief that it all starts with an intimate knowledge of and camaraderie with our consumer, as a parent and a person, says Katie.